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Meet Our Clients: Destination Dutchess image

Destination Dutchess 2026 Cover

Dutchess Tourism, Inc. dba Destination Dutchess, a 501(c)(6) nonprofit, is the officially designated destination marketing organization of Dutchess County, New York. It works to bring tourism dollars to area businesses and the community by marketing and promoting the assets of Dutchess to the nation and the world. TMCC works with Destination Dutchess to publish its annual Official Inspiration Guide, which introduces visitors to the incredible historic sites, fun events, world-class restaurant scene and scenic outdoor destinations Dutchess has to offer. Our work for Destination Dutchess is literally award-winning! The guide’s 2025 edition received a Silver Award from the Service Industry Advertising Awards, which recognize excellence in custom publishing and destination marketing. TMCC provides copy-editing, graphic design, advertising sales and printing/shipping support for ...

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Why You Need a Dedicated Social Media Manager image

Illustration showing a person with a laptop sitting on a larger laptop choosing between icons of different social media content options.

If you’re a business owner today, two things are probably true for you: You need to be on social media. You don’t have the time, bandwidth, or know-how to manage your own social media. This needs vs. realities scenario is a common dilemma for many business owners. On the one hand, they know they need to have a presence on social media to share their offerings and remain competitive. On the other, they have so much going on in terms of day-to-day operations that they often don’t have the time to carve out a few hours a week for social media strategy and implementation. Fortunately, that’s where a dedicated social media manager can be a saving grace. Why You Need a Social ...

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The Case for Publishing Special Anniversary Publications image

The cover of The General Ship Repair Corp. 100th Anniversary book, with 2 spreads of the inside layout.

In this milestone anniversary year for America, you may be thinking about your company’s next upcoming milestone as well. Whether it’s 20 years, 50 years or 100, keeping your brand and value proposition alive for a long time is cause for celebration. But what should that celebration look like? You may be thinking about throwing a party for employees, customers and other stakeholders, but there’s also something to be said for a more tangible keepsake. When Baltimore’s General Ship Repair Corporation approached its 100th anniversary, the company asked us for help in creating a book that would trace its history, establish its expertise and help celebrate its contribution to Baltimore shipbuilding. The resulting publication looked back on four generations of family ...

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How to Build a Stellar Media Kit for Your Business image

Illustration of web and print based media and content with the headline

In today’s day and age, the ability to tell the story of your business in a clear, concise manner is critical. People need to know not just what you do, but why they should care. To help with this, a media kit can be an invaluable resource. When done well, a media kit defines what your business is all about and how it impacts others, all in a few eye-catching, easy-to-read pages. Here’s what to do — and what not to do — to build a strong media kit for your business. What to do: 1 | Build with a digital-first mindset For years, media kits have been cut-and-dry PDFs that make their way into printed copies, which then often get forgotten in ...

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5 Tips to Help You Score Customers During the World Cup image

A world cup trophy placed on a railing overlooking a city skyline.

The FIFA World Cup is coming to America in 2026, with cities including New York and Philadelphia hosting games for the world’s biggest sporting event. For local businesses, the World Cup presents a nearly unprecedented opportunity to market themselves to a global audience. Here are some tips to help you make the most out of that opportunity. 1 | Familiarize yourself with the match schedule The schedule of World Cup matches and venues is available online, so take a look and take note of the teams that will be playing in your vicinity. You’ll see an influx of fans from these countries in your area around that time. 2 | Tailor campaigns and sales around match dates. Now that you’ve got your audience ...

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Digital Content Marketing: A Powerful Tool for Businesses of All Sizes image

An illustration of a cartoon figure interacting with a series of symbolic content marketing tools including a pencil, magnifying glass, and mail and settings buttons of a content post.

When it comes to marketing today, there are more than a few options for businesses to choose. Sure, they can promote their business on social media, whether through organic or paid initiatives, or send out emails to their distribution lists. They can work with influencers, promote their messaging on audio platforms, or even distribute through local channels in the community. While there are certainly several outlets to pursue, one that stands out from the crowd is content marketing. What is content marketing? Content marketing is just what it sounds like, in that it’s all about marketing through content. For businesses trying to get the word out about their products or services, content marketing can not only describe the offerings but also ...

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What to Look for During Quarterly Digital Audits image

Team of multiracial entrepreneurs talk in front of mind map on glass wall in office.

The beginning of a new year is a prime time for year-end reviews. For many businesses, it’s the time to review annual budgets, expenditures, goals and traffic, and for good reason. There’s nothing like looking back to look forward, since it helps business owners reflect on strengths and weaknesses and figure out where to lean in or pivot for the year ahead. Where some businesses go wrong, however, is making the start of a new year the only time they do a check-in. When it comes to their digital presence in particular, business owners would do well to make dedicated time for review sessions not once a year, but every single quarter (at a minimum). The digital space is changing ...

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The Power of Free image

Illustration of a gift box with confetti coming out of it.

Who doesn’t love getting things for free? But when brands give out freebies, they’re rarely actually free for the brand. So how do you make sure you’re getting a return on investment if you’re not getting paid? We’ve compiled a list of tips for how to do freebies right. Give Away Something of Actual Value Chances are that people won’t remember you if you give them a free pen with your company’s name on it. But if you host a raffle for product samples or for a free hour of your services? That’s a different story. Potential customers are more likely to become customers when they’ve received a taste of what they’re missing. Add Urgency to Your Offer People respond best to freebies ...

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Meet Our Clients: The Business Council of Westchester image

A copy of the BCW’s 2025 Membership Directory cover as well as one open to an inside spread.

The Business Council of Westchester (BCW) is the largest business organization in Westchester County, NY, representing more than 1,000 members. Its membership includes multinational corporations and businesses of all sizes, colleges and universities, hospitals and healthcare biotech firms, not-for-profits, entrepreneurs, and all levels of government. TMCC works with the BCW to publish three annual guides: The Membership Directory The Relocation & Moving Guide for Westchester and the Hudson Valley The Westchester County Economic Development Guide TMCC provides editorial, design, advertising sales and printing/shipping support for the BCW’s publications. Most recently, a 2025 update of the Membership Directory featured articles with information about the BCW’s programming and events, as well as a comprehensive directory of the organization’s membership. Here is a selection of ...

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Why You Should Be Updating Old Content on Your Website image

Isometric illustration with a laptop, men and women working on web design.

In case you haven’t heard the buzz online, the Google core update that rolled out in August 2024 has had a major impact on page views and user traffic for more than a few websites. As per Google, the update aims to improve search results so they’re geared toward reader service and are “genuinely useful.” Sounds vague, right? It all ties back to Google’s focus on E-E-A-T, which stands for experience, expertise, authoritativeness and trustworthiness. In other words, page rankings on search aren’t just about SEO, but a whole slew of factors. Now, instead of working on optimizing a page with the likes of keywords and meta text, creators need to also strongly consider things like brand reputation, site longevity ...

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