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Want to Grow Your Business With a Blog? Here’s How image

Illustration showing a smart phone open to a Blog template surrounded by speech bubbles and emojis

Creating brand loyalty is a tricky business when potential and existing customers are constantly bombarded by messages from competitors. One way to get and keep people engaged is to offer regular bursts of valuable content that will keep them coming back to your site again and again. In other words: start a blog. It’s easier said than done, of course, but it’s also not as hard as you think! And it’s worth the effort for the many benefits you can realize if you do it right. Here are just a few tips you should keep in mind: 1 | Improve your search results ranking Websites that regularly update their content will do better than those that haven’t updated in years. Even adding ...

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Internal Newsletters Done Right: 5 Easy Tips image

two office workers viewing content on a laptop

Internal newsletters are a great way to keep employees engaged and let them know what’s going on with the company or their co-workers. But how do you craft a compelling newsletter that employees will actually want to read? Here are a few easy tips. 1 | Ask Your Employees The best source of information about content is always the audience for that content. So if you’re wondering what employees would like to see in a newsletter from their company — ask them. Send out an email encouraging feedback, launch a survey with perks for completion (e.g. a drawing for a gift card) or even ask people to volunteer for a brainstorming session that represents different departments and diverse viewpoints. 2 | Choose a ...

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5 Things We Learned from Our Custom Publishing Projects image

A collection of magazine covers and the Today Media

Here at TMCC, we put out a lot of publications — magazines, anniversary books, newsletters, membership directories and so much more. With each project, we learn a lot of interesting facts about places and people, so we thought we would share some with you! 1 | A company in Delaware is working on a super-protein that could help feed the world. In fact, companies in Delaware are working on hundreds of innovative, world-changing ideas, such as using hydrogen as a clean power source and making the IT industry more equitable. Where we learned it: Innovation Delaware 2022, an annual supplement to the Delaware Business Times. Read more here! 2 | Baltimore gave birth to both the Star-Spangled Banner and baseball legend Babe Ruth. The ...

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